Posted on March 2, 2007 - by John
RTE website - Hit or Miss?
The Irish Indo is reporting today that the new RTE website is a massive hit. And I have to admit, that yes, I do like it, I now find myself checking it daily for News and Business News, as well as the new TV Guide, and of course the Entertainment section (goes without saying). Impressively their list of online videos, including RTE News broadcasts, is becoming more extensive. I reported (well had a screen shot) of the site shortly after its launch here. Some people mailed me to say that they still don’t like it, but if the below figures are anything to go by, RTE are going something right.
THE redesign of RTE’s website has contributed to a massive 78pc increase in traffic, the station claimed yesterday. vFigures show 29 million page impressions registered for the month of February. This represents a lOpc rise on the previous month, and a 78pc increase year-onyear. Over 1.2 million “unique users’ are now accessing the site.
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March 2, 2007
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While the trend is impressive, I’d like to see audited figures based on unique visitors, not ‘page impressions’.